Wanda corporate film Beijing, China
Commercial / Corporate film
Beijing local production for a Wanda corporate film
Alchemist Films handled local production in Beijing for a Wanda Group corporate film built around a multigenerational family story. The work included planning and budgeting, family casting, locations, local crew and equipment, and art and props. Translation, transport and day-to-day logistics connected the visiting and Beijing teams.
- Project
- Wanda corporate film
- Script line
- Creating a better tomorrow. Today.
- Client
- Wanda Group
- Location
- Beijing, China
- Production coordination
- Bisqit Design
- Storyboard and script
- Hill+Knowlton Strategies
- Alchemist Films role
- Local production
How Alchemist Films supported the Beijing shoot
Production planning and budgeting
Local production planning brought schedules, budget options, supplier bookings and practical shoot requirements into one developing plan.
Family casting coordination
The casting process covered five family roles and organized options and videos for review with the visiting team and Wanda.
Beijing location planning
Location planning brought apartment, Wanda Plaza and exterior options into the final Beijing shoot plan.
Camera, lighting and crew planning
Crew planning took the director of photography (DoP), camera, lighting and local crew from costing and review through booking.
Art and props coordination
Art coordination aligned apartment and restaurant dressing, the palette, practical props and the architect's sketchbook with the art team.
Translation, transport and logistics
Daily coordination connected translation, equipment movement, transport and logistics across the visiting and Beijing teams.
A family story across home, Wanda Plaza and shared spaces
Building the sketchbook into the production
The storyboard uses an architect's sketchbook as the link between the grandfather, the boy and the wider family story.
Local art and props coordination covered the aged sketchbook, drawings, family photographs and interior dressing needed to carry that device through the film.
- Translate the storyboard into physical details The sketchbook, drawing tools and family photographs had to read clearly across close and wide shots.
- Coordinate interiors and props together Apartment and restaurant dressing was planned with the palette and practical story props in mind.
- Keep approvals connected to the schedule Casting, locations, art choices and production bookings moved through the same evolving Beijing plan.
From the sketchbook to the family story
Close portraits and architectural details show how the sketchbook links the grandfather, the boy and the wider family story.
The visual thread moves between the physical drawing, the characters' reactions and the shared spaces around them.
Character detail
The grandfather's glasses hold the sketchbook reflection inside a close portrait.
Prop detail
The architectural drawing remains visible as a physical part of the family story.
Story continuity
The same sketchbook returns at the table, in the handover and through the family sequence.
Planning a corporate film production in Beijing
This case highlights four production decisions for overseas agencies, brands and production teams planning a story-led corporate film or commercial shoot in Beijing.
Lock the story and Beijing scope
Confirm the story, locations and Beijing shoot scope before finalizing local schedules, suppliers and bookings.
Build time for casting decisions
Family casting can require options, performance videos and several rounds of client and production review.
Align locations, art and schedule
Review apartments, public-facing venues, dressing and practical props as one connected production plan.
Coordinate crew, equipment and movement
Plan camera, lighting, local crew, translation, transport and equipment timing around moves between locations.
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